Gaiam brands include Gaiam for yoga and fitness; Gaiam Restore, focused on wellness; SPRI, focused on fitness. The company has a distribution network that consists of about 38,000 retail doors, 18,000 stores within stores, 5,000 category management locations and e-commerce. The company mission is to use its standing as a leading lifestyle brand to make yoga, fitness and wellness accessible to all.
ROLE: BRAND AMBASSADOR & CONTENT CREATOR
On a weekly IG Live on Gaiam’s Instagram account (146.3k following), Kanika hosts a segment called “Mom Sense,” where she shares her personal experience of balancing motherhood and her career and conducts interviews with thought leaders on parenting, wellness, and self-care.
Kanika promotes her Gaiam/SPRI affiliate code (MOMSENSE20 yields customers 20% off all products on gaiam.com and spri.com) via: