PARTNERSHIPS

PARTNERSHIPS

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Manhattan Toy Company

Case Studies

Manhattan Toy Company

About The Partnership

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Press

Kanika Chadda-Gupta on Manhattan Toy Company Blog

Manhattan Toy

That’s Total Momsense Feature

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91 Jeanne Bleu on Thats Total Mom Sense with Kanika Chadda-Gupta
JEANNE BLEU: Toys That Bring Joy During Each Milestone 1920 1080 Kanika
  • Kanika
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JEANNE BLEU: Toys That Bring Joy During Each Milestone

Are you worried your kids are addicted to their screens and are not using their imagination and curiosity as much as they…

WOMEN
AGES 25 - 34
AGES 35 - 44
FROM THE US
FROM INDIA
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Rukus Avenue Radio
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FEATURED EPISODES

73 Sarah Harden on Thats Total Mom Sense with Kanika Chadda-Gupta
SARAH HARDEN: Championing Female-Driven Narratives in Media 1920 1080 Kanika

SARAH HARDEN: Championing Female-Driven Narratives in Media
116 Shannon Lee on Thats Total Mom Sense with Kanika Chadda-Gupta
SHANNON LEE: Leading A Legacy 1920 1080 Kanika

SHANNON LEE: Leading A Legacy
130 Mallika Chopra on Thats Total Mom Sense with Kanika Chadda-Gupta
MALLIKA CHOPRA: Restoring Peace in a Chaotic World 1920 1080 Kanika Chadda-Gupta

MALLIKA CHOPRA: Restoring Peace in a Chaotic World

My experience on That’s Total Mom Sense was fantastic!

– Chelsea Clinton, Author, Eductor, Philanthropist

My experience on That’s Total Mom Sense was engaging, thoughtful, thought-provoking, connected, beautiful. I really loved talking to Kanika. She’s such a lovely soul and I really enjoyed our connection and I hope you do too!

– Shannon Lee, Founder, Bruce Lee Foundation

Kanika’s warmth and genuine interest move the interview forward so effortlessly that it is easy to lose sight of how much thoughtful preparation underpins her questions.

– Tara Coomaraswamy, Talent Manager, Arjun

This podcast was such a joy to be a part of! Kanika was prepared and such a skillful, thoughtful interviewer. She drew out some things I don’t think I’ve ever talked about!

– Sarah Harden, CEO, Hello Sunshine

Great conversation, relatable anecdotes, everything flowed nicely. Kanika has a strong interview style, asked all the right questions, and made me feel at ease as a guest.

– Divya Gugnani, Founder, Wander Beauty

This podcast is a fun, fresh, honest talk about all things motherhood. Kanika is a relatable, warm host who instantly feels like a longtime friend. Must listen!!

– Mara Schiavocampo, Emmy-Award Winning Journalist

Kanika’s energy is contagious!”

– Samantha Ettus, CEO, Park Place Payments; Author, The Pie Life: A Guilt-Free Recipe for Success and Satisfaction

My experience on That’s Total Mom Sense was fantastic!

– Chelsea Clinton, Author, Eductor, Philanthropist

My experience on That’s Total Mom Sense was engaging, thoughtful, thought-provoking, connected, beautiful. I really loved talking to Kanika. She’s such a lovely soul and I really enjoyed our connection and I hope you do too!

– Shannon Lee, Founder, Bruce Lee Foundation

Kanika’s warmth and genuine interest move the interview forward so effortlessly that it is easy to lose sight of how much thoughtful preparation underpins her questions.

– Tara Coomaraswamy, Talent Manager, Arjun

This podcast was such a joy to be a part of! Kanika was prepared and such a skillful, thoughtful interviewer. She drew out some things I don’t think I’ve ever talked about!

– Sarah Harden, CEO, Hello Sunshine

Great conversation, relatable anecdotes, everything flowed nicely. Kanika has a strong interview style, asked all the right questions, and made me feel at ease as a guest.

– Divya Gugnani, Founder, Wander Beauty

This podcast is a fun, fresh, honest talk about all things motherhood. Kanika is a relatable, warm host who instantly feels like a longtime friend. Must listen!!

– Mara Schiavocampo, Emmy-Award Winning Journalist

Kanika’s energy is contagious!”

– Samantha Ettus, CEO, Park Place Payments; Author, The Pie Life: A Guilt-Free Recipe for Success and Satisfaction

Contact For Rates

Interested in custom services? Sponsorship and partnership rates are negotiable.

GET IN TOUCH

BRAND: GAIAM

Gaiam brands include Gaiam for yoga and fitness; Gaiam Restore, focused on wellness; SPRI, focused on fitness. The company has a distribution network that consists of about 38,000 retail doors, 18,000 stores within stores, 5,000 category management locations and e-commerce. The company mission is to use its standing as a leading lifestyle brand to make yoga, fitness and wellness accessible to all.

ROLE: BRAND AMBASSADOR & CONTENT CREATOR

On a weekly IG Live on Gaiam’s Instagram account (146.3k following), Kanika hosts a segment called “Mom Sense,” where she shares her personal experience of balancing motherhood and her career and conducts interviews with thought leaders on parenting, wellness, and self-care.

Kanika promotes her Gaiam/SPRI affiliate code (MOMSENSE20 yields customers 20% off all products on gaiam.com and spri.com) via:

  • Podcast Advertising (pre-roll and mid-roll ads)
  • Email Marketing
  • Social Media sponsored posts (IG, FB)
  • Stories (IG, FB)

CONVERSION: Conversion rates on e-commerce referral traffic averages around 6% (4% of Gaiam; 12% for SPRI), significantly above typical industry average of 1%-2%. This speaks to Kanika’s highly engaged and targeted audience. Her Instagram videos average between 1,500 – 2,000 views.

LIVE ADS & SPONSOR READS

PRE & MID-ROLL PODCAST ADS

EMAIL MARKETING

INSTAGRAM VIDEOS

INSTAGRAM STORIES

YOUTUBE VIDEOS

SPONSORED POSTS

GIVEAWAYS

BRAND AMBASSADOR

PRODUCT REVIEWS

SOCIAL MEDIA PROMOS

PRODUCT PLACEMENT

BRINDA BHATT

TALENT MANAGER

EMAILCALL

KANIKA CHADDA-GUPTA

FOUNDER, HOST

EMAILCALL
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