Chances are you’ve seen my guest providing her skincare tips on YouTube, creating candid and fun videos as the “Rich Mom” on TikTok or showcasing editorial worthy photos of her collabs with designers like Valentino and Balmain during fashion week on her lifestyle blog. Now her latest venture involves helping her audience navigate parenthood. She’s none other than Korean American fashion stylist, digital influencer, and entrepreneur – Chriselle Lim.
Starting off her fashion career as a wardrobe stylist as a graduate of the Fashion Institute of Design and Merchandising in LA, she logged in years of editorial shoots with prominent fashion books and celebrities.
In 2011, she launched her YouTube Channel and website, The Chriselle Factor, to empower and inspire women all around the world through her daily musings on beauty, fashion and lifestyle. With a following of over 3 Million across her various channels, Chriselle is now ranked among the top industry experts, deemed a pioneer in new media for her success in bridging the gap between the editorial and digital worlds, and has been featured across publications such as The New York Times, WWD, and Forbes. In 2017, Chriselle co-founded CINC. Studios, a creative studio that specializes in the visual, digital, and social communication for beauty, fashion, and lifestyle brands.
In 2019, Mattel created a Barbie styled by Chriselle and which sold out in the first 3 hours of launch. During the pandemic, Chriselle co-founded Bümo which brings licensed education-based childcare to the workplace. She is passionate about finding a solution for millennial parents and specifically working mothers.
BümoBrain was built based on the following principles: creativity, critical thinking and exploration. It’s backed by 350 years of educators’ experience from around the globe!
The BümoBrain Philosophy creates an inclusive environment that is centered on cultivating values in children. A child’s brain develops rapidly during the first 5 years of life. During these years, it is important to understand that teaching a child is more than just teaching letters and numbers. It is about teaching life skills that will help them thrive as older children and even as adults.
Meet My Guest:
- WEBSITE: BumoParent.com
- WEBSITE: TheChriselleFactor.com
- INSTAGRAM: @chrisellelim
- TWITTER: @chriselletweets
- LINKEDIN: Chriselle Lim
- FASHIONISTA: How Chriselle Lim Turned a Beauty Blog and YouTube Channel into a Massive Influencer Success Story
- FORBES: How Chriselle Lim And Joan Nguyen Created Bümo, The Coworking Space And Virtual Classroom Of The Future (With A Childcare Twist)